UTM Link & QR Code
Generator.
Create perfectly tagged URLs for accurate campaign tracking in Google Analytics 4, and instantly generate print-ready QR codes for offline marketing.
Campaign UTM Builder
Generate Tracking URLs & QR Codes Instantly
Create perfectly tagged tracking links for Google Analytics 4. Ensure every click, campaign, and offline scan is accurately tracked.
The referrer (e.g. google, facebook)
Marketing medium (e.g. cpc, email)
Product, promo code, or slogan
Identify paid keywords
Differentiate ads (A/B testing)
Generated URL
https://www.yourwebsite.com/page?utm_source=google&utm_medium=cpc&utm_campaign=summer_sale
Print-Ready QR Code
Add This UTM Builder
To Your Website
Embed this UTM Builder and QR Generator on your website for free. No signup, no login, no subscription required. Perfect for marketing blogs, agencies, and resource pages.
<div id="sh-utm-builder" data-theme="auto"></div> <script src="https://www.studiohappens.tech/embed/utm-builder.js" defer></script>
Paste this code anywhere in your HTML. The tool will render automatically.
How to Use the UTM & QR Builder
Enter Your Destination URL
Paste the exact URL of the landing page you want to send traffic to. (e.g., https://www.yourwebsite.com/summer-sale)
Define Source and Medium
The 'Source' is where the traffic is coming from (e.g., google, newsletter). The 'Medium' is the marketing channel (e.g., cpc, email, social).
Name Your Campaign
Give your marketing campaign a recognizable name (e.g., summer_sale_2026). This is how it will group together in Google Analytics 4.
Copy URL or Download QR
Your custom tracking URL and high-resolution QR code are generated instantly. Copy the link for digital ads or download the QR code for print materials.
Why Use This Free UTM Builder?
Built-in QR Code Generation
Unlike Google's default UTM builder, this tool automatically generates a high-quality QR code for your tagged URL, perfect for flyers, business cards, and offline marketing.
100% Free, No Signup
Many marketing tools hide basic features like custom URL building or QR code generation behind a paywall or email capture. Our tool is completely frictionless.
Perfect for GA4 Tracking
Ensure your traffic data is accurately attributed in Google Analytics 4. Clean, consistent UTM tagging is the foundation of good marketing data.
Whitelabel Embed Available
Marketing agencies and consultants can embed this tool directly on their own websites to provide immense value to their clients, completely free.